With more than 1 billion users, Instagram is undeniably one of the most important social channels around the world!
Whether you manage the page of a big corporation, small business, or you’re using it to promote your own personal brand, incorporating Instagram into your marketing strategy is a must.
So, if you are looking for tips about how to get more followers and Likes on Instagram? Worry not, I’ve compiled a mother lode of Instagram tips!! — so let’s get straight into it:
Before you post your photo to Instagram, there are two things to keep in mind:
- Your audience’s time zone.
- What time they’re most often checking Instagram.
Most Instagram users login in the morning, and in the evening, on their way home from work or school.
The best time to post on Instagram is on Wednesdays between 5:00 pm and 6:00 pm.
The least favorable time to post is in the middle of the night because an Instagram photo typically has a life of only around 4 hours before it gets buried in followers’ feeds.
2. POPULAR HASHTAGS.
The best way to discover popular hashtags is Google, of course! A simple Google search will tell you all you need to know.
Some of the most trendy Instagram hashtags you’ll find include: #tbt #instadaily, #photooftheday, #instagood, #foodporn
Keep in mind: Don’t go nuts with your hashtags! A hashtag paragraph, as I like to call it, at the bottom of your photo is not savvy. It can look a little overzealous and cluttered. Instead, stick to using 1-3 relevant hashtags per photo.
DON’T DO THIS:
Add a location to your Instagram post and story.
If you’re at a live event, this is your time to shine and get more followers on Instagram!
Whether it’s a concert, sporting event, or national holiday, this is the time when people are more invested in seeing what’s happening in real-time on Instagram.
4. INSTAGRAM BIO.
Don’t neglect your Instagram bio! Use this space to feature a call to action, branded hashtags and web links.
For Instagram users who are new to your brand and come across your account for the first time, this section is important, it often plays a hand in a user’s decision to follow your business or not.
Below are some of the most creative instagram bios:
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